Bengaluru : , Tuesday, November 23rd : , Business-to-business (B2B), ecommerce platform udaan said on Tuesday that it experienced over 95% growth in its FMCG and food business (on-year), for October. The ‘Mega Bharat Sale,’ which saw kirana shops across India go out of business, fueled by a strong demand from India’s small-town retailers, saw the FMCG industry experience a year-over-year growth of more than 115%.
Udaan will increase its storage capacity by 50 million feet in order to meet the increasing demand.This is expected to happen within the next 7-8 year.
Gaurav Dhawan (Commercial Director Food and FMCG Business), udaan, stated that “We will continue on the momentum of growth and partner with more regional and national brands enabling small retail outlets in Bharat grow their business using our platform.”
The platform saw a 75% increase in retailers participating and a 92% repeat purchase from existing customers during the holiday month. This platform saw significant participation by buyers from Tier 2/3 cities.North India was the top seller overall.
In the last 12-18 months, udaan invested over Rs 4,000 crore across various pillars to improve its customer service.
It was founded in 2016, and is headquartered in Bengaluru.
It currently boasts a network that includes more than three million users, 25-30,000.sellers in over 900 cities.
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